Senior Vice President, Sales and Marketing Honda Motorcycle and Scooter India Pvt. Ltd.
Mr. Yadvinder Singh Guleria, one of the core founding members, is currently at the helm of navigating the sales and marketing operations. With his challenging spirit, ability to inspire colleagues and intuitive understanding of market dynamics; Mr. Guleria has mined opportunities in uncertain times and led Honda to become the 2nd largest two-wheeler Company in India by far. From strategizing long term business game-plan to scripting Honda’s rural foray; Mr. Guleria spearheads a young team that has since innovated and redefined the realms of possibilities in the Indian 2Wheeler industry. Mr. Guleria oversaw the creation of differentiated brand journey of Honda Wing mark identity in the 2Wheeler industry and his suave marketer instinct has led Honda to numerous accolades for the brand as well as products. An excellent motivator and an articulate communicator with a great sense of humor, Mr. Guleria is a regular speaker at key industry panels. He has been honored with the ‘Marketer of the Year’ for three consecutive years, in the 2Wheelers category at the Colors IAA Leadership Awards.
Analyzing the 2W industry and how it fared last year and the opportunities and challenges present for the next 3 years. The 2W industry is undergoing structural changes from meeting the BSVI challenge, to trends such as Electric Mobility, Changing Consumer Preferences, Safety and Connected Technologies. What’s next on the horizon for “Riding the world’s […]